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Dale Herder

Dale Herder

I’ve known author Dale Herder for over a decade, and it was time to migrate his old, hand-coded web site to WordPress, allowing me to make updates much easier and quicker. He recently co-authored a second book and we wanted to feature that prominently on the Home page. Each book has it’s own detailed page with information like:

  • Endorsements
  • Dedication
  • Summary
  • Foreword
  • Contents
  • Where to Buy

Asking viewers to buy the book after they have read more about it, always makes sense. Inform first, then ask for a purchase last.

Dale also wanted his readers and visitors to contact him, so we added a Form, instead of revealing his email address.

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