I’ve known author Dale Herder for over a decade, and it was time to migrate his old, hand-coded web site to WordPress, allowing me to make updates much easier and quicker. He recently co-authored a second book and we wanted to feature that prominently on the Home page. Each book has it’s own detailed page with information like:
- Endorsements
- Dedication
- Summary
- Foreword
- Contents
- Where to Buy
Asking viewers to buy the book after they have read more about it, always makes sense. Inform first, then ask for a purchase last.
Dale also wanted his readers and visitors to contact him, so we added a Form, instead of revealing his email address.
